How To Make Use Of WordPress Affiliate Plugins

April 4, 2013

Tech Tips

One of the reasons that WordPress is so popular is that the available plugins make it easy to upgrade and customize your website. If you’re using your WordPress site for affiliate marketing, there are a number of plugins available that can make your site a much better marketing tool. The following are some examples of the different types of plugins available, and how to best make use of them.

Affiliate Program Plugins

One of the easiest ways to configure your WordPress site is to download a ready-made affiliate plugin like 123LinkIt or These plugins make it easy to insert affiliate links into your webpages and come with a database of keywords that are already integrated with top affiliate clients like Amazon or ClickBank. The drawback with these types of plugins, however, is that they charge a fee based on the commission you make from your links, so you could end up giving away up to 30% of your commissions to the plugin provider.

Link Cloaking and Shortening Plugins

If you are already registered with an affiliate program, but want to improve the way your affiliate links look, you can use a link cloaking and shortening plugin to do just that. The main feature of these types of plugins is that they create short and unique URLs for all of your affiliate links. These URLs will not only look cleaner than a long line of html, but the link cloaking tool will also make it look like the link is part of your own WordPress site rather than an external affiliate. This makes it more likely that your visitors will click through the links. Plugins like the popular Pretty Link Pro also include a number of additional features, including analytics tools that track your link statistics to help you see which ones work and which ones don’t, and link management tools that help you mange email and social media affiliate links from your WordPress dashboard.

SEO Plugins

SEO is important for any type of website, and the bonus with WordPress SEO plugins for is that some of them can help you with your affiliate marketing as well. A plugin like SEO Smart Link, for example, will automatically create an SEO-friendly link whenever you mention a certain word in your blog posts. So if you are marketing a certain product, you don’t have to worry about creating registered hyperlinks every time you use the product’s name – your SEO plugin will do it for you. SEO plugins are also good for keeping track of the number of links that point to the same URL on your page, which means that you can limit them so your site doesn’t get blocked for looking like spam.

The great thing about WordPress plugins is that they are easy to use and they make you feel like a pro. You don’t have to be a web designer to have a professional-looking WordPress site, and if you make use of affiliate plugins, your site can generate some serious income as well.

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